18 Jul 2023
Press Coverage - Marketing Communications News: Shoppers primed for Amazon Prime Day, despite one in four likely to click and regret
Marcomms Coverage of our latest Survey regarding Amazon Prime Day. The nation is looking to snag a bargain this Amazon Prime Day, but with one in four shoppers regretting purchases they have made in the past, consumers should be aware of the ‘false allure’ of a discounting day.